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15篇 您的检索式:作者名="Pradeep Chintagunta"
    题名 作者 年代 出处 被引量
1The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets显示文摘Pradeep K. Chintagunta Shyam Gopinath Sriram Venkataraman 2010Marketing Science2010,,5:2
2Product line extensions and competitive market interactions: An empirical analysis 显示文摘Vrinda Kadiyali Naufel Vilcassim Pradeep Chintagunta 1999Journal of Econometrics1999,89,:1
3A Bayesian Model to Forecast New Product Performance in Domestic and International Markets显示文摘Ramya Neelamegham Pradeep Chintagunta 1999Marketing Science1999,,2:1
4A Micromodel of New Product Adoption with Heterogeneous and Forward - Looking Consumers: Application to the Digital Camera Category 显示文摘Song lnseong Pradeep Chintagunta 2001Quantitative Marketing and Economics2001,1,4:1
5Structural Modeling in Marketing: Review and Assessment显示文摘Pradeep Chintagunta Tülin Erdem Peter E. Rossi Michel Wedel 2006Marketing Science2006,,:1
6Structural Workshop Paper —Discrete-Choice Models of Consumer Demand in Marketing显示文摘Pradeep K. Chintagunta Harikesh S. Nair 2011Marketing Science2011,,:1
7How Does Assortment Affect Grocery Store Choice? 显示文摘Richard A Briesch Pradeep K Chintagunta Edward J Fox 2009Journal of Marketing Research2009,46,2:1
8Research Note—Sole Entrant, Co-optor, or Component Supplier: Optimal End-Product Strategies for Manufacturers of Proprietary Component Brands显示文摘R. Venkatesh Pradeep Chintagunta Vijay Mahajan 2006Management Science2006,,:1
9A Bayesian Model to Forecast New Product Performance in Domestic and International Markets显示文摘Ramya Neelamegham Pradeep Chintagunta 1999Marketing Science1999,,2:1
10Product Line Extensions and Competitive Market Interactions:An Empirical Analysis显示文摘Vrinda Kadiyali Naufei Vilcassim Pradeep Chintagunta 1999Journal of Econometrics1999,89,:1
11Manufacturer-Retailer Channel Interactions and Implication for Channel Power:An Empirical Investigation of Pricing in a Local Market显示文摘Vrinda Kadiyali Pradeep Chintagunta Naufel Vilcassim 2000Marketing Science2000,19,:1
12A micromodel of new product adoption with heterogeneous and Forward- Looking consumers: Application to the digital camera category显示文摘Inseong Song Pradeep K Chintagunta 2003Quantitative Marketing and Economics2003,1,:1
13Investigation Heterogeneity in Brand Preferences in Logit Models for Panal Data显示文摘Chintagunta Pradeep K D Jain D C Vilcassim N J 1991Journal of Marketing Research1991,28,4:1
14The proportional hazard model for purchase timing:A comparison of alternative specifications显示文摘 Pradeep K Chintagunta 2003Journal of Business&Economic Statistics2003,21,3:1
15Heterogeneous logit model implications for brand positioning显示文摘 1994Journal of Marketing Research1994,31,5:1
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