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12篇 您的检索式:作者名="Holbrook MB"
    题名 作者 年代 出处 被引量
1Customer Value: A Framework for Analysis and Research显示文摘Holbrook MB 1996Advances in Consumer Research1996,23,1:1
2Effects of Competitive Context and of Additional Information on Price Sensitivity 显示文摘Huber J Holbrook MB Kahn B 1986Journal of Marketing Research1986,23,3:1
3The experiential as- pects of consumption: consumer fantasies, feelings and fun 显示文摘Holbrook MB and Hirsclhman EC 1982Journal of consumer research1982,,2:1
4Perceived threat to life predicts posttraumatic stress disorder after major trauma: risk factors and functional outcome显示文摘Holbrook TL Hoyt DB Stein MB 2001J Trauma2001,51,1:1
5Perceived threat to life predicts posttraumatic stress disorder after major trauma:risk factors and functional outcome显示文摘Holbrook TL Hoyt DB Stein MB 2001J Trauma2001,51,:1
6The chain of effects from brand trust and brand affect to brand performance:the role of brand loyalty 显示文摘Chaudhuri A Holbrook MB 2001Journal of marketing2001,65,2:1
7The experiential aspects of consumption: consumer fantasies, feelinss and fun 显示文摘Holbrook MB and Hirschanm EC 1982Journal of consumer research1982,9,2:1
8The Chain of Effects from Brand Trist and Brand Affect to Brand performance: The Role of Brand Loyalty显示文摘Chaudhuri A and Holbrook MB 2001Journal of Marketing2001,,65:1
9Productclass effects on brand commitment and brand outcomes:the role of brand trust and brand affect显示文摘Chaudhuri A Holbrook MB 2002J Brand Manag2002,10,1:1
10On the conceptual link between mass customization and experiential consumption : an explosion of subjectivity 显示文摘Addis M Holbrook MB 2001Journal of Consumer Behavior2001,1,1:1
11Hedonie consumption: emerging concepts, methods, and propositions显示文摘Hirschman E Holbrook MB 1982Journal of Market- ing1982,,46:1
12On the Conceptual Link Between Mass Customisation and Experiential Consumption:an Explosion of Subjectivity显示文摘Addis M Holbrook MB 0,,01:1
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